{"product_id":"organic-sprouted-oats-2-x-300g","title":"Organic Sprouted Oats (2 x 300g)","description":"\u003cp\u003eOrganic oats sprouted using filtered water\u003c\/p\u003e\n\u003cp class=\"rich-text__heading rte inline-richtext h2 scroll-trigger animate--slide-in\"\u003e\u003cstrong\u003eWhat conventional oat processing actually does\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBefore conventional oats reach your bowl, they are kilned. Exposed to high heat as part of the drying process, this is standard industry practice. It extends shelf life and makes oats easier to process. It also deactivates enzymes, including phytase. Phytase is the naturally occurring enzyme in oats responsible for breaking down phytic acid, an anti-nutrient found in all grains, seeds, and legumes. Without active phytase, phytic acid remains intact throughout digestion.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"image-with-text__heading inline-richtext h2\"\u003e\u003cstrong\u003eWhat phytic acid actually does\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv class=\"image-with-text__text rte body\"\u003e\n\u003cp\u003ePhytic acid binds to minerals in your digestive tract and carries them out of your body unabsorbed. Iron, zinc, magnesium, calcium. This is documented, peer-reviewed nutritional science. And it means that millions of people eating conventional oats every day are getting significantly less nutritional value from them than they think.\u003c\/p\u003e\n\u003cp class=\"rich-text__heading rte inline-richtext h2 scroll-trigger animate--slide-in\"\u003e\u003cstrong\u003eWhat sprouting does\u003c\/strong\u003e\u003c\/p\u003e\n\u003cdiv class=\"rich-text__text rte scroll-trigger animate--slide-in\" data-cascade=\"\"\u003e\n\u003cp\u003eSprouting is the process of germinating a grain before it's processed. As the seed wakes, its phytase activates and begins breaking down phytic acid before it ever reaches your bowl. Independent research at Queen's University Belfast found that sprouting can reduce phytic acid by up to 60%, leaving more of the minerals free and bioavailable.\u003c\/p\u003e\n\u003cp\u003eAs a grain sprouts, it burns through some of its own carbohydrate to fuel germination. This is why sprouted grains often carry a lower carbohydrate and proportionally higher protein content than their unsprouted counterparts, not because protein is added, but because the balance shifts. It's one of the quieter changes germination brings.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Pheelgood Limited","offers":[{"title":"Default Title","offer_id":55731424657784,"sku":"SPROATS","price":14.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0871\/3483\/0910\/files\/Sprouted_Oats_Product_Pouch_Shot.webp?v=1794247301","url":"https:\/\/www.pheelgoodnutrition.co.uk\/products\/organic-sprouted-oats-2-x-300g","provider":"Pheelgood Limited","version":"1.0","type":"link"}